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"business saavy combined with deep commitment to his clients"

Working with Ron Abta both to buy our first condo when we first entered the market, and later to sell it this year (while balancing Shelter In Place requirements with ease and respect for safety and protocol) was a dream experience. His business saavy combined with deep commitment to his clients makes something that could be stressful (buying a home! Selling a home!) an enjoyable experience. I always felt like he had our best interests in mind, while balancing what we cared about and listening to our values. He was transparent about his realistic take on the market, and advocated for us to get the best price when we bought and set out the perfect strategy for us to get a great price when we sold (multiple offers, above asking etc). Most importantly, other real estate agents love him - they always perked up when we were buying and we mentioned we were working with him, and would say how much they love working with him. Real estate is a small community, and having an agent with a good reputation who's trusted by their peers is such a great asset to getting the deal done. Also, his team is fantastic, they all collaborate well for each piece of the puzzle.

- Gwendolyn W.

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"From our first encounter with Ron, we felt at ease and knew we were in good hands."

My husband and I were impressed not only by his warmth and inviting nature, but also his professionalism and detail-oriented view towards the SF real estate market (especially during the last few months with COVID-19). Throughout the entire home buying process, he made time for us at all hours of the day and night. His advice and guidance helped us feel more confident with the purchase of our first home!! We felt comfortable with Ron and he never failed to answer any of our questions or go above and beyond to find out answers regarding our property from the seller. Even after we closed and moved in, he remains a constant source of information and continues to engage with us about our ideas on how to maximize the value of our property. The only drawback of this process was that eventually after closing, we saw less of Ron. :( However, we will not hesitate to recommend Ron to our friends and family as he has become more than a real estate agent but also a friend during the process.

- Harman R.

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"As first-time home buyers"

As first-time home buyers, my husband and I knew we had a lot to learn about the process and the Bay Area market. Ron was extremely patient, supportive, and knowledgeable, guiding us through each step along the way. His expertise and network in Bay Area real estate means he has a deep understanding of the market and how to assess different houses. There was never any pressure to close a deal, but rather to find the right deal for us - whenever it fit best. We were recommended Ron to us by close family friends, and we've already connected him to a few others. I can't recommend Ron highly enough.

- Elyse L

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"Simply put, Ron is the man."

Simply put, Ron is the man. We're honored to have purchased our first San Francisco home through him. We would unequivocally recommend him to anyone looking to make a purchase in the city. Beyond being a great realtor, he's an awesome person to spend time with. Do yourself a favor and hop on the Abta train!

- John K.

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"It was a pleasure working with Ron."

Ron helped us sell our house in SF at a much higher price than listed or expected. Specific things that Ron did made all the difference. Ron worked with us to show off the house to best advantage - recommending updates, coordinating the work, and getting the house staged with an excellent sense for leveraging its floor plan. The end result was gorgeous as well as utilitarian, and we were reluctant to let it go. At the open houses, Ron had an informational poster of neighborhood amenities, which added a certain appeal to the house. It was a pleasure working with Ron, and we hope to work with him again.

- Sitaram & Nisha

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"He literally saved the day for us"

We hired Ron after our first listing agent quit on us. He literally saved the day for us by coming in, taking over and fixing what wasn't done up to par. Ron advised us on what minor changes needed to be made to get us top dollar for our property. We were extremely fortunate that our internet search brought us to great reviews here and we wound up hiring Ron due to that. We received an offer on our property after 6 DOM, 25% OVER listing price. Ecstatic to say the very least. Work with Ron. You will be glad you did!

- Tina & Yoel

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"old our condo for way over asking and bought our dream home for way under asking"

Ron has helped us with 3 different transactions (2 purchases and a sale) and we couldn't be happier with the outcomes. We just sold our condo for way over asking and bought our dream home for way under asking. We're still pinching ourselves as we're not sure how this all happened so fast and smoothly. He talked us out of making an offer for a home that he did not think was the best opportunity for us. He was patient with us when we told him to compose an offer for a house, and then changed our mind and then changed our mind again! He suggested we make upgrades to our kitchen before selling and connected us with a contractor to make everything happen (in only 1.5 weeks) and we're convinced that made a big difference in our recent sale. And even after moving into our new home, he's still putting us in touch with the right people to make upgrades. I recommend you talk to Ron if you're thinking about buying or selling in San Francisco.

- Kevin W.

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"I’d recommend him wholeheartedly for buyers or sellers."

Ten years later and we worked with Ron again to sell our condo. We knew we'd work with him again, given our fantastic experience with him when he represented us as buyers. With this sale, we got the white glove treatment again. And though he now has a "team" working with him, we always felt like HE was taking care of us and our property. (Though I must say, his team is also quite good.) After ten years, we've found that Ron is still responsive, respectful, extremely knowledgable about the market and really, he just knows how to deal with people. We trusted him implicitly and the outcome was beyond our wildest expectations. We really felt fortunate to work with him again, and as funny as it sounds, we felt nostalgic when the deal closed, because it meant that we wouldn't be working with Ron again (we've moved out of his market). Needless to say I'd recommend him wholeheartedly for buyers or sellers.

- Mos D.

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"Ron is just amazing to work with and we would not hesitate to recommend him to anyone buying a home!"

We worked with Ron Abta for nearly two year. Ron was patient, knowledgeable, professional and resourceful during the time it took us to find our home. In the competitive San Francisco market having someone like Ron really helps. Ron knows the San Francisco market and his advices are priceless. He was always responsive. It was a real pleasure to work with him. He is an amazing negotiator and to top it all he helped us find multiple competitive financing options as well a contractor to improve the property. Having an intelligent, trustworthy professional makes buying a home a pleasure and easy. Ron is just amazing to work with and we would not hesitate to recommend him to anyone buying a home!

- Sophie Y.

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"They were great to work with and we would definitely recommend them if you are considering listing you home. Ron helped us get our home ready for sale and his knowledge and ideas definitely helped make our sale a smooth one."

We worked with Ron and his team to sell our house in SF. They were great to work with and we would definitely recommend them if you are considering listing you home. Ron helped us get our home ready for sale and his knowledge and ideas definitely helped make our sale a smooth one. Overall, Ron and his team were very professional, honest, and were able to deliver on their promise to get our house prepped and listed on a tight timeline. We always felt like we were in good hands and the results we got backed that up. Thanks Ron!

- Matt M.

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"Wow. His guidance on everything from timing to prep to showings was spot on. Multiple offers. We were thrilled with the selling price."

My husband and I have been working with Ron for several years, and have had two transactions with him - he helped us buy our first family home in San Francisco, and then a few years later sell it when we had the opportunity to purchase a larger family home. Buying: Ron was patient and informative with our search, and when it came to placing a bid, his strategy worked perfectly, getting us the first house we bid on for the price we wanted, in a San Francisco environment characterized by multiple bids. Selling: Wow. His guidance on everything from timing to prep to showings was spot on. Multiple offers. We were thrilled with the selling price. Finally, as or even more importantly, Ron is a solid, ethical, trustworthy guy. No funny business. He's honest and straightforward. Combine that with knowing the market, spot on strategy, and he's amongst the absolute top of your options in the San Francisco market.

- Louigi V.

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"I trusted Ron’s advice and guidance and it resulted in both a successful purchase and sale"

After entrusting Ron to help me purchase my home in 2008, when I decided to sell it this year, I immediately looked to Ron for guidance. Just as with the purchase, Ron was patient, ensuring I understood and was comfortable with each step of the process, and was an advocate for me with various vendors and inspectors, streamlining the process. Also making a difference was how positive and cheerful Ron is, helping to make the process more enjoyable. Selling my property had added complexity as I did so from across the country. Ron put me at ease and with the help of modern technology, was able to manage the sale without having to physically be there. I trusted Ron's advice and guidance and it resulted in both a successful purchase and sale. I'd recommend Ron to anyone in the San Francisco area looking to purchase or sell their home.

- SF G.

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"I can’t recommend him highly enough."

Real estate transactions in SF are stressful. Period, end of story. But working with an experienced professional like Ron (who also happens to be a really nice guy) can make the whole experience MUCH easier. We know because we've been working with him for nearly 10 years now and he's represented us in three real estate transactions during that time (two sales and one purchase, all three in the Marina). Our experience with him has been consistently excellent (and I can't/don't say that about many people). In this latest sale, he referred us to two of his "team members", a designer/stager and a contractor, for ideas on how to increase the value of our condo. His advice was spot on (put money into a kitchen remodel, leave other things alone) and we were impressed with them and how smoothly everything went with the remodel (they finished not just on time, but EARLY - when does that EVER happen in SF?) and the result was absolutely beautiful. The sales process was also surprisingly easy - we got multiple offers and all were over-asking! Ron has a strong understanding of the market and I found him to be very honest and forthcoming with his opinions and was very professional in every interaction. Also, unlike other realtors that we interviewed, he treated us like VIPs (others shunted us off to their junior associates after an initial discussion - we weren't selling a $5M house and so weren't worth their time) and was very responsive to all of our questions. Once again, I can't recommend him highly enough.

- Maggie L.

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"Thanks again Ron and Alex!!"

A+ experience working with Ron and Alex on the sale of my condo. I strongly recommend using them without hesitation. They are very experienced and pleasant to work with and executed well for me. They were able to sell my condo in a quick off market transaction at the price we discussed. Like other reviewers, I was intimidated with my first experience in selling a home and they made it all easy for me (Lifesaver indeed)! Thanks again Ron and Alex!!

- Michael R.

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"Ron has the highest integrity, stellar strategic and negotiating skills"

Ron has the highest integrity, stellar strategic and negotiating skills, and is clearly well respected among his industry peers with whom any agent must have a good rapport. Ron has been our agent in San Francisco for both the purchase and sales sides. With his warm demeanor and an MBA acumen, he has always looked out for our best interests, and maintains the calm during stressful times that we would want in an agent. He was quick to pull our latest condo sale together to hit the market at exactly the right time, and as he said after we closed on a fantastic sales price, 'we pulled a rabbit out of a hat'. I would give him more credit than that, and I would not hesitate to recommend him for a second. In an agent, soft and hard skills are necessary. Ron has mastery of both.

- S C.

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"Ron Abta is a rock star"

Ron Abta is a rock star, plain and simple. He has marketing skills that blow everyone else out of the water. House sold in 2 weeks with 4 offers above asking, and in a jittery market, too. I can't recommend him highly enough.

- Jennifer K.

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"Ron was efficient and a delight to work with as well as an all around great guy!"

We looked for our dream home for many years Ron helped us keep an eye out for the houses that matched what we were looking for and once we found the right place he helped us strategize the right approach to ensure we were able to purchase it. Ron was efficient and a delight to work with as well as an all around great guy!

- Joshua W.

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"I would recommend Ron as he is a smart down to earth, self made, Stanford MBA …"

I purchased my first house in SAN Francisco with Ron in 2008. I met Ron two years prior when I had a very limited budget. At that time, and over the years, Ron had patiently taken time with us, showing us a full range of good investment fixers while always being mindful of our constraints and place in life; and how we wanted to eventually live (I was not from SAN Francisco and certainly did not come from money). Ron talked me out of purchases that would have saved him time but not benefited us, often putting our interest ahead of his own. I bought a home in July of 2008 with Ron and the value of that first home has appreciated 2.5x's; much of the money was made in the purchase, Ron's advice made all the difference, he had advised that I lower my offer to better approximate the value, despite my fear of losing the deal and his potential loss of commissions. We got the house for much less as a result and still happily own it. In 2012 I sold my company, and came back to Ron with a large budget and a family of 5 seeking to find more space. He showed us properties from $5-$15 million laying out his advice and being patient. Again, Ron convinced me to offer lower bids to protect me and he kept me out of several bidding wars on inferior properties. We fortunately lost some bids as he put our interest first. I think this is noteworthy as Ron again chose to slow our purchase process in order to protect us over his winning quick commissions. He supported us for years sacrificing multi hundred thousand $ commissions. Eventually, we bought our dream home under his guidance and it is a rare find. He was never pushy and clearly put our interest first on our 2016 purchase. I would recommend Ron as he is a smart down to earth, self made, Stanford MBA who understands the value of hard work and finding fit. He knows SAN Francisco better than any brokers I met, and they respect him. He is strategic and lays out trade offs while articulating and weighing the investment and emotional side of home purchasing. I trust Ron immensely and will absolutely continue to seek his advice and recommend him to friends.

- Richard L.

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"he’s respected, strategic and really understands the San Francisco market"

(from my wife) ... We had been looking for a new house for over 2 1/2 years and then Ron magically found us a house OFF MARKET (!!!) and delicately negotiated both sides of the deal to ensure that the sale would close. He was extremely strategic in how he handled the entire transaction. We then let Ron sell our old house and he was able to get us a good price even though another house was selling in our neighborhood at the exact same time - and that house was larger than ours. We attribute this to Ron and his skills as an agent - and his ability to sell a house! We highly recommend Ron - he's respected, strategic and really understands the San Francisco market and how to buy and sell in very competitive and delicate situations. Thanks Ron for everything!

- J P.

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"Ron did an awesome job"

Ron did an awesome job selling our home in 2015. He helped us through the whole process. He was also our broker when we bought the home. We have been with Ron a very long time and we would highly recommend him to others.

- Auren H.

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"I can clearly see why he has earned his 5 star rating"

I called Ron regarding some advice on a home I own not in SF on a Sunday afternoon. Where most agents would either send calls to vm or show no interest once not in their area Ron was extremely helpful taking all necessary information and investing time to locate a suitable local agent who can help me. He was extremely professional, pleasant and nothing seemed too much trouble so I can clearly see why he has earned his 5 star rating, top marks from me too!

- Gerry N.

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"Ron is great to work with and helped us find an amazing house in SF!"

Ron is great to work with and helped us find an amazing house in SF! We are first time homeowners and he was very helpful along the way. I definitely recommend Ron.

- Emily W.

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"Ron is the best real estate agent that I have ever encountered."

Ron is the best real estate agent that I have ever encountered. He made all the right moves on the sale of my Sunset house. The result was a quick painless sale. I would highly recommend Ron as either a buyer or seller's agent.

- Hugh L.

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"I can’t recommend Ron highly enough"

I can't recommend Ron highly enough. My fiance and I just bought our first house with Ron and he was invaluable throughout the process. I have to admit, coming into the process we were a bit skeptical of the value (or lack thereof) that some real estate agents add, after having heard stories from friends, but Ron really changed our minds on that point. Every home buyer should have an agent like Ron. He provided sage council throughout the home buying process, was extremely patient with us (we had many questions, given that we were first time home buyers) and made himself available to us day and night. He also has a ton of experience in the SF market and seems to know it very well. To top it off, he's just a really nice guy and very easy to work with. Again, can't recommend him highly enough!

- Nathan L.

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"Ron is what real estate agents should be"

Ron is what real estate agents should be -- truly works on your behalf and patiently guides you through the entire process knowing when to push and when to just hold your hand. Ron came to me highly recommended by close friends who used Ron himself to close on their own home. Never has a recommendation surpassed expectations by such a large measure. Ron is extremely knowledgeable about the market, financing, close process, and has a deep rolodex of quality vendors such as inspectors. notary if needed, and mortgage loaners. The entire process was super smooth. I will definitely be using Ron for any future real estate dealings.

- Stan S.

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"we will look forward to working with him again."

My husband and I just bought our first home thanks to Ron's expertise and guidance. As first time buyers, we were nervous and overwhelmed on how to dive into the process. We found Ron on Yelp, and felt like we hit the jackpot. Ron was calm, patient, and extremely well informed. He has mastered both the art and science of the SF real estate market. Our first meeting with him he shared a great presentation on his tablet covering statistics on each neighborhood and trends over time. Throughout the process, he also gave his best read on the emotional aspects of real estate: was this a property that people were likely to act rationally or irrationally in the bidding process. It always felt like he had our back, telling us when he thought a certain property wasn't worth bidding on, and for others giving his take on disclosure packets and what's typical in SF vs what's concerning. What was especially note worthy was how highly all the listing agents spoke of him. When we went to open houses on our own, they all said (without fail) that they loved working with him and that he was a great agent. We didn't hear agents say this to anyone else in the open houses, it was pretty special. In a tough market like this, having strong relationships between the two agents can sometimes be the tipping point you need for your bid to be accepted! We found our place after barely 2 months of open houses in SF - which is pretty incredible. We trusted Ron each step of the way, and couldn't be happier with our new condo. If we do sell in the future, we will look forward to working with him again.

- Gwen W.

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"I now own a piece of San Francisco thanks to Ron Abta!"

I now own a piece of San Francisco thanks to Ron Abta! I honestly thought that buying a home in the City would be impossible. Things are so expensive and the market is so competitive. But Ron helped my husband and I navigate the treacherous waters and brought us safely to a beautiful condo in Lower Pac Heights. (And we didn't even need suitcases of cash!) Ron knows a lot about San Francisco. He'll provide expert advice, recommend excellent inspectors, and negotiate a great price. Plus, he's very accessible for first time homebuyers who have no idea what they're doing (i.e. me). Thanks Ron!!!!

- Ann F.

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"The guy totally killed it, would recommend to anyone."

Ron recently helped me buy my first house in San Francisco (and first house ever) - I can definitively say that if he wasn't in my court, I'd probably still be looking at throwing offers into the wind. When I selected Ron as my realtor, it came down to one thing, trust. I had met Ron from working with my previous landlord and when he offered to help me purchase a home, I knew it was a good fit. Ron was always honest, straight forward, realistic and surprisingly reachable despite how busy I know he is. He knows the market extremely well and was able to advise me on my offers and what to look for and expect. We ended up finding an off-market property which was a total gem. I have to think that there were other offers starting to pile up for it and I think through sheer reputation, relationships with the selling realtor, and moving quickly, we were able to get the offer out and successful. The guy totally killed it, would recommend to anyone.

- Stephen W.

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"will definitely be working w/ him again!"

5 stars for Ron! super knowledgeable on the market, extremely responsive, and strong communicator. he actually develops an opinion on specific properties based on what you're looking for, versus other real estate agents who just push property and volume. he stuck w/ me during my year long hunt for the perfect property and was able to help close quickly on a property that balanced all my complex requirements. will definitely be working w/ him again!

- Alex C.

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"I am so grateful to Ron for helping me own a piece of SF."

I am so grateful to Ron for helping me own a piece of SF. As a first time home buyer, I relied heavily on his guidance and advice. He helped me navigate through the entire process and made me feel confident and knowledgeable. Ron always made himself available to me and was so easy to communicate with. He was always straightforward but supportive. I never felt like he was being pushy - he would always ask "do you want to know my opinion on this?" - and when I did (I always wanted to know!), I felt like he gave me sound, actionable advice. He knows the market, and knows how to navigate it. Everything from the value of the condo to the name of a good locksmith, Ron has you covered! Another small but important detail is that Ron is tech savvy. If I was busy at work, we would shoot texts back and forth, and I signed almost all documents digitally which was a major time saver. After working with an "old school" agent previously, this made a world of difference. Ron was my ally through the entire buying process and I couldn't have asked for a better agent!

- Celeste P.

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"I would highly recommend him!!"

Ron and his team was instrumental in the successful sale of my SF condo in this crazy real estate market. I would highly recommend him!!

- Mel T.

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"We would highly recommend him."

We recently had the pleasure of using Ron as our seller representative in the Mission. We had previously used him seven years ago as our buyer agent on the same property. Ron provided us with a very comprehensive overview of his services and how we would partner with his team to accomplish a successful sale. He helped navigate us through market timing and the steps to listing and marketing the property. Ron was incredible accessible, outgoing and proactive throughout the whole process. In addition, he has a strong network of other real estate professionals which is hugely important to the sale. He's very detail-oriented, personable and worked as an advocate for us. We would highly recommend him.

- Peter E.

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"Ron is a very communicative and dedicated agent"

This past spring, Ron helped me purchase a property in Lower Pacific Heights. I was particularly thankful to have Ron by my side during the bidding process - he calmly walked me through all the decisions I had to make after I'd decided on the amount to bid. He was detail-oriented and answered all my questions thoroughly, explaining the pros and cons of each decision. He also encouraged me to write a thoughtful note to the then-current owners. In the end, even though there were 5 other bids, I hadn't gone way over the other bids and with an all-cash offer on the table from another bidder, the owners accepted mine with no back and forth - In this tight market, I was very happy with the outcome to say the least, and I have Ron to thank for this. Even if my bid hadn't been accepted, I would have been very pleased to continue to work with Ron. Ron is a very communicative and dedicated agent and I would recommend him to anyone interested in buying property in the SF Bay Area.

- A V.

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"would not hesitate to recommend him"

My husband and I worked with Ron to buy our first home in SF. We had actually met him several years back when we were considering a home purchase, and then decided to put things on hold. Over the years, he would regularly check in with us, which I appreciated. Once we decided to move forward, he was very attentive and responsive. In addition to assisting us in a successful offer and closing, he was a pleasure to work with. I would not hesitate to recommend him and would definitely work with him again.

- Dana K.

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"Ron did a great job for us"

Ron did a great job for us. We liked him a lot and we felt like he was always very honest with us. He was patient and thorough.

- Sven S.

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"He was our #1 resource throughout the process."

Ron helped us find the perfect home for our family in San Francisco. He is very well connected with all of the agents and understands the nuances San Francisco market. When we told people that we were working with Ron, people would always have a positive, 'you're in good hands' reaction. He's a nice guy too and just someone that we'd love to keep in touch with! Everyone we came in contact with on his team are helpful and nice people too. I will recommend Ron to my family and friends.

- Aubrey O.

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"Ron is the best."

Ron is the best. My wife and I just bought a house with Ron's help. The search process took around a year. After looking for a year in Pac Heights, Laurel Heights, Lake, Inner Richmond, Cole Valley, Ashbury Heights, and Noe Valley, we finally ended up in a place in the Inner Richmond that we are super excited about, at a price that we felt comfortable paying. Ron was not pushy or judgmental about any opinions that we voiced. We really felt like he wanted us to feel comfortable with the path we were taking. He did a great job presenting the pros and cons of any particular place and its price, gave us as much information and time as we needed, and let us make the decisions that were best for us. Ron is super nice and super smart - a Stanford MBA. A real mensch type, yet sharp as a tack and not a pushover. He's been involved in a wide range of transactions, from 500K condos to 5M houses - so he has a broad perspective. He has great attention to detail - for example, he had his preferred chimney inspector inspect our fireplace/chimney, and they found defects which had been blown off by the contractor and by another inspector. He pointed lots of things out, yet put each one in proper perspective. Ron gets our 5-star, can't go wrong rating - hands down, no reservations.

- Michael C.

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"We are going to recommend him to everyone. He’s the bomb!"

If there were 6 stars on YELP, we'd give them to Ron. We are both super critical (been through a couple) when it comes to real estate agents, Ron is a GEM and he is stuck with us forever. He is smart, patient, hard working and responsive. He made our home search short and sweet in a super competitive and crazy real estate market. Though, we know he would have stayed the course, even if it took a really long time. Plus, we had fun working with him! And what is most amazing is that he continued to hold our hands even after we closed escrow on all kinds of inane/annoying issues like locksmiths, handymen, leaks etc.etc. We are going to recommend him to everyone. He's the bomb!

- Sim M.

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"responds quickly to any inquiry – phone, text, email."

I had the pleasure of working with Ron recently and actually found him through Yelp. I wanted a broker with brains and dedication and that's him. He's not your typical 9 to 5 person and responds quickly to any inquiry - phone, text, email. Overall, he demonstrated the utmost professionalism and patience from the start of our negotiation to the purchase of our home. He has a great viewpoint on strategy, negotiating, contract intricacies, and most importantly getting a deal done the right way. Also, he's not pushy in any way and listened to my needs/concerns throughout the whole process.

- Joseph M.

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"I highly recommend Ron as a real estate agent."

I highly recommend Ron as a real estate agent. If you work with Ron, you will get first-class customer service, the utmost integrity and savvy business advice. I met Ron socially through some SF friends a few years ago, and when it came time to link up with a real estate agent, he was the first person I thought of. I knew Ron to be a good guy: friendly, optimistic and thoughtful. What I didn't know was how serious he was about being a first class real estate agent. He impressed on me from the beginning that he would be diligent, patient and above all conscientious. I never had to worry about whose side Ron was on in my dealings. I always knew he was on mine. That was 2.5 years ago. This past May I closed on my first place, and I have to say I had a great experience. Not only did Ron make the process extremely easy for me as a first-time homebuyer, he also had the experience and business savvy to make sure I got a great deal. Ron's sharp, and he gave me great advice that probably saved me somewhere between $30k - $60k on my home purchase. Further, Ron leaves nothing up to chance. He was buttoned up the whole way. I would also mention that I never felt pressure from Ron in our dealings. If anything, he was more cautious than I was in the process because his biggest concern was always making sure I got the right place. Ron is in this business for the long haul. If you're looking for an agent who has integrity in spades, has the patience of Solomon (did I mention 2.5 years?), is an all-around nice guy, and has the experience to find the right place for you, I can't imagine a better buyer's agent than Ron Abta.

- Rob E.

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"I would absolutely 100% recommend Ron as a realtor."

I would absolutely 100% recommend Ron as a realtor. Ron is smart, patient and trustworthy. He helped me last month buy a condo in the City. As a first-time home buyer, I was pretty ignorant of the process as well as nervous. While I did my own self-education, Ron was very patient and detailed in explaining the ins-and-outs to me. He put no pressure on me whatsoever along the way and very much had a partnership approach. In fact, I looked at buying two years ago but it wasn't the right time for me. Ron had helped me back then and was completely understanding when I put the process on hold. Lastly, given his MBA and previous business experience, he brings smarts as well as a broader perspective to the table. Ron will make your home buying experience a more pleasant one!

- Laura T.

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"Five-star rating, slam dunk!"

My wife and I were recommended to Ron by other people who have worked with him in the past. Five-star rating, slam dunk! He is probably the smartest RE agent you could find in the Bay Area (MBA from Stanford!) which pays off big-time. Here's a quick example: he took the time to join the walk-through inspection. As we learned about a small issue with the foundation, Ron advised us on the negotiation and knocked off $5,000 from the closing costs. It was the right thing to do, but none of the other RE agents involved in this (rather complex) TIC transaction had the insight or intellect to do so. Ron is also incredible familiar with the city (hidden gems, upcoming areas etc). Last but not least, his dad is a well-respected mortgage broker (30+ years experience). When the 2 team up, you're set up for success (e.g. he would write custom pre-approval letters to signal your negotiation room in the bid :-)

- Philip I.

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"I can only say: thank you Ron for helping us"

My wife and I worked with Ron off and on for about 2 years as we looked for our ideal home in Noe. When one finally came up (a rare foreclosure near 24th Street), Ron was able to get us in to look at the place that same day, and we submitted our bid that evening since we understood that time would be of the essence. With Ron's help and guidance, and after only one small bump in price, our bid was accepted and we hurdled down the complex and complicated path of buying a foreclosed property on an accelerated timeline with limited disclosures. Since we had specified a very short contingency period before going firm, Ron was able to get all the necessary inspectors/consultants lined up and through the house within 2 days. They were all very thorough and professional and gave us the confidence to push ahead knowing we were not getting a lemon. Once we were in formal escrow, Ron deftly navigated the twists and turns of the contract process and more than once helped us stay in front of potential issues before they got far enough along to run the risk of derailing our dream purchase. His experience was indispensable for helping our bank get comfort with the asset they were financing and that all the necessary work had been done to check and verify the house was in good shape. In short, I'm not sure we would ever have succeeded without a guy as experienced and capable as Ron holding our hand all the way through. We closed in late November 2011 and have been renovating since then. I'm happy to say that Ron has been incredibly responsive as we have run across questions and concerns post-closing--unlike other agents, Ron did not disappear once the deal was closed and the checks cleared. If anything, Ron has gone out of his way to make sure our house becomes a home and that he does everything in his power to make our whole experience as enjoyable and painless as possible. As we look at how crazy the Noe market has become today (May 2012) versus when we closed in Nov 2011, I can only say: thank you Ron for helping us realize our dream of homeownership when you did! Were it not for your talent and capabilities, we may never have had the chance!

- Christopher B.

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"We found one in Ron."

Decent real estate brokers are, almost literally, a dime a dozen in SF. We were looking for one that stood out as exceptional. We found one in Ron. He was the one scampering under our house to get to the crawl space by the lightwell in the basement to clean the window just a little bet better before our first open house. He was the one hauling our eliptical trainer down to the garage to enhance the appeal of our 3rd bedroom. He was the one pruning the bushes while we were out of town to help the backyard sparkle. Ron adds to his more obvious qualifications of real estate experience and market knowledge a level of dedication rarely seen in today's professional world. It is in an agent's best interest to turn a property as quickly as possible. Ron encouraged us to wait for the right offer and did not rush us to line his own pockets. Ron employed cutting edge marketing strategies and savvy negotiating techniques to find the right situation for us. Heck, we were even featured in the local paper. Ron is a good guy to boot! We recommend him without reservation.

- Marc F.

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"We could not have gone through the process so easily without Ron’s help,"

Ron helped us buy our first house, a very intimidating, stressful, fast paced (although sometimes slow paced!) process in SF. He was so patient with us and willing to work around our busy schedules. Once we found THE house, he continued to work diligently, driving to our place with documents to sign, doing the inspection with us and explaining the insurance options and loan decisions that we had to make. His advice on how much to offer, what to write in a personal letter to the home owners and how to get a loan was invaluable and undoubtably led to our getting the house. Even after the deal was done, he helped us find painters and contractors to help us make the little changes we wanted to our new house. We could not have gone through the process so easily without Ron's help, knowledge and support. I HIGHLY recommend Ron Abta to help with your real estate needs.

- Kara A.

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"Working with Ron is a reminder that there are great professionals still out there"

When you're going to spend an insane amount of cash on a house, you want Ron in your corner helping. He helps make it feel like a positive experience, rather than the financial trainwreck you'd obsess about if you didn't have him there to guide you. He's extremely knowledgeable about the market and the value of properties. He really understands the financial angle and the lending side too. He's always available - the guy is always working - so you get your panicked first-time-homebuyer questions answered patiently and thoroughly, even if it's the fourth time you've asked. Working with Ron is a reminder that there are great professionals still out there who take pride in their work.

- Al M.

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"We could not have asked for a better real estate agent."

As first time homebuyers, wading into the insane real estate market of San Francisco can be very intimidating. Ron helped us keep our sanity by walking us through the process of finding out home, negotiating an offer and closing the deal. He's extremely knowledgeable, and helped us figure out what we wanted. We managed to find our place within a month, avoid a bidding war and have our offer accepted without losing our shirts. He's willing to provide honest guidance, even when it means a potential lost sale. If you need a real estate agent that is honest and is looking out for your best interest, give Ron a shout. We could not have asked for a better real estate agent.

- Angela M.

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"Ron was absolutely terrific"

Ron was absolutely terrific. My wife and I recently bought our first home with Ron's help. We were total novices and he marshaled us calmly and expertly through the entire process from identifying neighborhoods to wrapping things up with the title company. We agree wholeheartedly with all the other reviews: Ron is smart, reliable, has attention to detail, and is a great negotiator. Perhaps more importantly, he was just a great ally throughout the process and helped us keep a level-head and distinguish between small issues and big issues. We had to close on a very tight schedule, and Ron pulled together some great inspectors and other resources in short order. It just made a huge difference to have a calm, experienced agent at our side at every step. Thanks Ron!

- Matthew G.

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"We highly recommend Ron for your house hunting!"

Thanks to Ron, my husband and I have become a proud house owner a few month ago. It was a pleasure working with him! As someone who does lots of homework and has decent business skills, I have no tolerance for service providers who lack expertise, communication skills, and sound judgment. But alas, so many people are like that unfortunately and it is not easy to find the right one. We are very happy that we met Ron. Ron has the knowledge, personality, and confidence that get you through this unfamiliar home buying/selling process with ease. And I really liked the fact that he is pretty tech savvy. He carries his laptop everywhere so that he can create a list, e-mail, and what have you, of what have been discussed and get things done there and then. It saved us time and effort (and eco too) that we could sign some documents online as well. We highly recommend Ron for your house hunting!

- Yuki S.

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"knowledgeable about all aspects of buying in San Francisco."

Was referred to Ron from my Agent down on the Peninsula. Very very happy with the relationship. He is responsive and knowledgeable about all aspects of buying in San Francisco.

- Christopher K.

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"Ron patiently answered about a billion questions"

My husband and I were lucky enough to have Ron as our agent in our first-time home (condo) buying process. Ron patiently answered about a billion questions since I was completely clueless about the process and helped us negotiate a great rate. Also, there ended up being a lot of issues with the seller and Ron totally helped push things along. I seriously thinking things would have fallen apart if not for him and I appreciate my wonderful new home so much. Thanks Ron!

- Joanna B.

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"Seriously, the two of us will miss talking to Ron every day."

My boyfriend and I were really thorough in picking the right real estate agent for us. We interviewed several people (all of whom had excellent yelp ratings) and were having a hard time choosing. Until we met Ron. He put us at ease immediately, and I could tell that he was really willing and eager to do the work to get us a great deal. This is a buyers market, and he made sure to help us see what was realistic for us and what was a good investment. Best of all, he was totally attentive to both of us AND my sort of intense mother, answering his phone at all hours and responding to emails immediately, no matter how late I sent them. We ended up in a place MUCH nicer than we expected, an adorable place in Mission-Dolores. Seriously, the two of us will miss talking to Ron every day.

- Elizabeth M.

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"Ron sold my condo in the Marina and got me more than what I was asking!"

Ron sold my condo in the Marina and got me more than what I was asking! He also sold my brother's condo and represented one of my employees on her condo purchase. He did an incredible job marketing the unit, and was tremendous help during negotiations. I have recommended to multiple people that they use Ron as their agent, and I will continue to do so.

- Jordan S.

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"Through Ron we’ve met our real estate agent and have also made a friend for life."

Ron was the only agent we met with who didn't either a) completely ignore our price range or b) comment that it was "an exciting challenge." Ron spent months (literally) patiently holding our hands and showing us boatloads of good inventory. He never once tried to push us into a place that wasn't right, and was completely open and honest about everything. Through Ron we've met our real estate agent and have also made a friend for life. We moved in about a month ago and have never been happier. Thank you thank you thank you!

- Mike R.

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"He does great work."

He does great work. I bought my first place with Ron and I'd use him again, no doubt.

- Brett O.

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"Highly recommended."

My wife and I bought our first home in Noe Valley with Ron's help, a fairly complicated TIC transaction. Being first time buyers, we were extremely nervous on many fronts: would a TIC work for us? Was THIS the house we should buy? There was a tremendous amount of anxiety. Ron acted as our guide through a complicated process, and was extremely helpful, positive, patient and just generally nice to be around. He answered all of our questions (three times) and was available to us whenever we needed him. Ron has also remained a great resource since we moved in. He's been quick to offer references for vendors: electricians, locksmiths, plumbers and general contractors. Each referral has been spot on. Highly recommended.

- Jason D.

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"Ron Abta is hands down the best RE agent in SF, maybe the world."

Ron Abta is hands down the best RE agent in SF, maybe the world. I have worked with other agents but what sets Ron apart is that he is smart, thoughtful, well connected and, well, downright smart. He showed me an ugly duckling of a house in a neighborhood that I had not even considered. Needless to say I was NOT interested. He showed me the underlying value and how easily it could be uncovered. Ron helped me buy it for less than the asking price and since buying it, less than a year ago, it has appreciated far more than expected. I am in the San Francisco real estate game because of Ron Abta. If you are looking for someone to get you in, Ron is your man.

- Lael S.

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"he would work tirelessly, often late into the night, putting together our best possible offers"

I worked with Ron for the past year or so looking at condos. At first, i was just passively looking at places here and there, and getting a good feel for what was out there, and the value of different places. Whenever i stumbled upon a place that I liked, I would consult Ron. He would ALWAYS make a personal visit over to the place, and would report back to me with his honest assessment of the value and potential of the property in question. Although at the time I was passively monitoring the market, Ron would always offer his professional services. When the market dropped, I decided to start pursuing certain properties more aggressively, and Ron was instrumental in providing his analysis of value and potential time and again. Once we started making offers on places, he would work tirelessly, often late into the night, putting together our best possible offers, and he would always be reachable. At no point did I feel like I was alone, and at no point did I lose confidence in the decisions that I was making - I always felt like I had the stronger hand to play. Even after we had an offer accepted on a place, Ron continued to monitor the market, and actually found a place that was of higher quality, and better value. With some finesse maneuvering, we were able to get accepted on the other property, and cleanly step away from the 1st property - a decision that ended up saving $, and getting us a much better property. Throughout the closing process, Ron again was instrumental in facilitating a clean and smooth close. At no point did things seem to be out of control or disorganized. I was so completely satisfied with the whole experience, which is saying a lot given how stressful it can be, and how disastrous the experiences of others have been. Without reservation, I give Ron the best possible review, and gladly recommend him to anyone who wishes to successfully purchase property in SF!

- Greg F.

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"Ron helped us find the perfect home"

Ron helped us find the perfect home for our family in San Francisco. He is very well connected with all of the agents and understands the nuances San Francisco market. When we told people that we were working with Ron, people would always have a positive, 'you're in good hands' reaction. He's a nice guy too and just someone that we'd love to keep in touch with! Everyone we came in contact with on his team are helpful and nice people too. I will recommend Ron to my family and friends.

- A V.

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"he was always very honest"

Ron did a great job for us. We liked him a lot and we felt like he was always very honest with us. He was patient and thorough.

- Sven S.

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"We definitely couldn’t have gotten our place without Ron’s expert guidance."

Ron helped us navigate the SF real estate market in spite of us not being exactly sure what we were looking for. When we figured out what we wanted he helped us find a great off market deal in the exact location we were looking for. We definitely couldn't have gotten our place without Ron's expert guidance.

- Todd F.

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"5 stars for Ron!"

5 stars for Ron! super knowledgeable on the market, extremely responsive, and strong communicator. he actually develops an opinion on specific properties based on what you're looking for, versus other real estate agents who just push property and volume. he stuck w/ me during my year long hunt for the perfect property and was able to help close quickly on a property that balanced all my complex requirements. Will definitely be working w/ him again!

- Alex C.

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"Patient, diligent, very effective!"

Patient, diligent, very effective! Ron worked with our family for 2+ years (it might be 3?) while we tiptoed in and out of the decision to buy. We finally pushed the accelerator and he helped us through the process during the crazy holiday period (making himself available throughout). He knows everyone in the SF market (and has great relationships) which was super helpful. He was able to negotiate to allow us to set up a Christmas tree the day before we closed so we could move in and immediately celebrate the holidays/Santa with the kids. He literally saved Christmas! Thanks Ron! Appreciate all your help.

- Ann F.

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"highly recommend Ron as either a buyer or seller’s agent."

Ron is the best real estate agent that I have ever encountered. He made all the right moves on the sale of my Sunset house. The result was a quick painless sale. I would highly recommend Ron as either a buyer or seller's agent.

- Hugh L.

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"Ron did an awesome job"

Ron did an awesome job selling our home in 2015. He helped us through the whole process. He was also our broker when we bought the home. We have been with Ron a very long time and we would highly recommend him to others.

- Auren H.​

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"I can clearly see why he has earned his 5 star rating"

I called Ron regarding some advice on a home I own not in SF on a Sunday afternoon. Where most agents would either send calls to vm or show no interest once not in their area Ron was extremely helpful taking all necessary information and investing time to locate a suitable local agent who can help me. He was extremely professional, pleasant and nothing seemed too much trouble so I can clearly see why he has earned his 5 star rating, top marks from me too!

- Gerry N.

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"an all around great guy!"

We looked for our dream home for many years Ron helped us keep an eye out for the houses that matched what we were looking for and once we found the right place he helped us strategize the right approach to ensure we were able to purchase it. Ron was efficient and a delight to work with as well as an all around great guy!

- Joshua W.